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The 5 P's of Marketing
product + price + place + promotion + people = profit
It’s a simple formula.
And it works. Together, we create an effective marketing strategy, and
then we implement it. In order to keep driving this process, we direct
the agency component of your business on your behalf. We – like yourselves – have a vested interest in your success – we only win, if you win. And we don’t stop at the
creative end – we’re your partners working with your architects, interior
designers, publicists, and your lawyers if you need us to.

The Builders Box as an entity is fairly new, but the
team members involved in the company vision and leadership are veterans in the
industry.Together, Mendy
Finkelstein & Rusty Topan hand-pick the players on each individual
team. Our Directors help us keep us focused on your individual
needs. They keep watch on market changes and respond immediately
and pro-actively. And we never forget that trust is a big part of our
relationship – your business remains your business. We place new home sales
trained representatives on your site, and our extensive reporting package is
strictly adhered to. We ensure that you’re kept fully up to date with all
the relevant information such as traffic, sales, and follow up. We firmly
believe that communication is the key, and hold weekly site meetings, shop your
competition monthly.
In addition, The Builders
Box can provide you with site administrators, hostesses, and temporary additional
sales staff for peak periods or promotions, We don’t want our sales
teams working the re-sale market, so we have set up are referral network through
our sister company, Re/Max West. Over 500 agents in six offices that are
24 hours a day, 7 days a week, to provide back-up services if needed.
A WINNING TEAM
Rusty Topan, Vice President is
an industry visionary and the driving force behind The Builders Box. A
licensed Broker, Rusty has spent her career specializing in the New
Homes Industry. She has worked with Builders on projects of every size
from small sales trailers to elaborate pavilions and has had a hand in
every aspect of project development and excecution: focus groups,
pre-sale marketing studies and surveys, lead generation to marketing
and grand openings.
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